RThe Roster
01The Network

The first roster is
the NFC North.

Four teams. One founding division. A blueprint for what happens when the best fan voices join the same locker room.

02Founding teams
01

Green Bay

Packers

GBEst. 1919
02

Chicago

Bears

CHIEst. 1920
03

Detroit

Lions

DETEst. 1930
04

Minnesota

Vikings

MINEst. 1961

Each team gets a dedicated bench of vetted creators — podcasters, analysts, breakdown specialists, comedy voices — building the definitive fan experience for their franchise.

03Expansion roadmap

Division by division. Sport by sport.

  1. 2026NFC NorthLive
  2. 2026NFC EastQ4
  3. 2027AFC NorthPlanned
  4. 2027AFC EastPlanned
  5. 2028All NFL DivisionsPlanned
  6. 2028+NBA · MLB · CFBVision

How teams get built.

01

Scout

We find the sharpest independent voices already covering the team.

02

Sign

Creators join The Roster with contracts that respect their voice.

03

Support

Production, monetization, brand deals, and merch — handled.

04

Scale

Cross-team collabs and network reach compound audience growth.

Try out

Represent your team.

Apply as a creator →Partner as a brand